Fashion

Rihanna Wants You To Buy Her Clothes, and Her Message

Power
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Photo illustration by Sarah Rogers/The Daily Beast

If the singer-turned-mogul launches a luxury fashion line with LVMH, she would become its first black female designer, and—with 6.7 million Instagram followers—extremely powerful.

Rihanna knows what you want to buy—more of her.

After scaling the heights of pop stardom before she was legally old enough to drink, the singer went on to collaborate with Puma, essentially invent

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