U.S. Homeland Security Secretary Kristi Noem reprised her role as “ICE Barbie” as she once again got dolled up for a series of Immigration and Customs Enforcement raids.
The former South Dakota governor earned the nickname in January after she glammed up for a photo-op before tagging along on the first major deportation raids in New York City since Donald Trump assumed office for a second time.
The 53-year-old later earned herself a second moniker, “Cosplay Kristi,” after she donned a giant cowboy for a segment on NBC’s Meet the Press, before going horseback riding with border officials in Texas.
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Now, Noem is back on the streets, this time joining ICE for raids in Virginia. She tagged along with the FBI, the Drug Enforcement Administration and the Bureau of Alcohol, Tobacco, Firearms and Explosives as they went after gang members and perpetrators of sexual violence.
Taking to X Tuesday, Noem shared a video where she appears with a full face of makeup and curled hair alongside ICE and police agents. “We will not be deterred by leaks. If you come to this country and break our laws, we will hunt you down,” she wrote.
“Successful enforcement operation this morning—getting MS-13 members, 18th Street gang members and perpetrators of sexual crimes off our streets."
ABC News Senior Political Correspondent Rachel Scott was also present for one targeted raid, where agents detained a man they said had been convicted of sexual battery. He was allegedly deported twice, both times regaining entry into the U.S. illegally.
“There is consequences,” said Noem at the scene.
President Donald Trump, who picked Noem for the role, has brought up her looks on multiple occasions. “Don’t let that look fool you,” Trump said in January. “She’s tough.”
South Carolina Rep. Nancy Mace rivaled Noem with her own glam ICE raid getup days after Noem’s New York crackdown. “Rise and shine, cupcakes,” Mace announced in a viral video posted to her X account, declaring, “We’re headed out with ICE this morning.”
The immigration raid Mace joined was in Goose Creek, South Carolina. She too headed out with a full face of makeup and a bulletproof vest.
